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In today’s Facebook Live, I show you a behind-the-scenes look at the course launch for Flourish With Facebook Ads. It was quite the learning experience! And I’m here to share all of the tips, tricks, and tools that myself and my team learned on the way.
Plus, I share a bit about what worked and what didn’t, so we can make it better for next time! In total, we had 58 new course buyers and 19 affiliates join. We also received over 1,000 new email subscribers during the 3 weeks of the pre-launch and launch phases.
My First Five-Figure Launch
If you’re doing the math, the total of the launch and pre-launch sales came to $11,992! My first official five-figure launch! All in all, I think that it was a great experience and I plan to do another one in the future.
I hope that you’re able to gain some insight on my launch process so it can help you be successful in your own course launch!
You can see the Proof app that I mentioned at (13:23) in action over on my sales page. You can also go there to sign up on the Waitlist to receive notifications of when we reopen the cart and offer the course again!
Some other awesome tools that worked really well for us were WebinarJam and ConvertKit at(14:41).
Here’s a bit more about the book, Ask by Ryan Levesque, where he discusses the “Why Do You Hate Me?” email at (27:20).
Takeaways for Your Launch
- Figure out the structure of your offering and the logistics. (1:50)
- I suggest adding an affiliate program. (2:17)
- Will you do a webinar and/or collaboration webinar that coincides with your course? (4:08)
- Having an awesome team helps you make more sales! (9:52)
- Sales page copy and testing different Facebook ads are important components. (20:03)
- Keep your social media strategy and maintain the momentum! (23:41)
- Be mindful of your working schedule, nights & weekends. (24:29)
- Ask your audience for feedback! (27:20)
If you enjoyed this video, let’s connect!
- Click here to download my free Facebook ads guide, and learn the 5 questions you must answer before spending any money on ads.
- Don’t forget to like my Facebook Page if you haven’t already. I go live every Wednesday at 1 pm PT and will be sharing much more tips-and-tricks to help you flourish with Facebook ads!
- If you’d like a reminder email so you don’t miss my next weekly Facebook Live, click here to get on the list.
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